Chicano Jr. is a young boy with Mexican roots, who has lived his whole life in the US, and is travelling to Mexico for the very first time to meet his grandparents.
Experience Chicano’s adventures as well as his cultural shock in this book for children and children at heart, and marvel at the beautiful crayon-like cartoony art-style.
Visual development, concepts & more
Sketches and early concepts
Some quick sketches for the composition and visual storytelling.
Moodboard and color development
At the end I did the cover, here are some explorations until finally I found the right one.